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Writer's pictureTen Motion Pictures

SATSPORT | DIGITAL AD FILM

Updated: Feb 18, 2022


Satsport - a ‘sports betting exchange brand’


Satsport, an international brand in India, has a mission to reach out to people conveying that sports betting is not just limited to chance or luck. They are here to emphasise that skills play an equally important role in the game you choose to indulge in.


The team at Ten Motion Arts researched about both- the brand (Satsports), and the market (target audience) to offer a Plan of Action to the client.


We came up with the plan of creating videos that aligns with their objective and speaks the message loud and clear.


The target audience for Satsports are the sports junkies - who watch sports, play sports, keep a tab of who wins and lose. Aged between 18 to 30, mostly from the Tier 2 cities in India.


The process we followed at Ten Motion Arts to take up the project.


1. Discussion with client to demarcate the objectives of the campaign.

2. S.T.P (Segmentation, Target and Positioning) for the film.

3. Concepts & Scripts.

4. Recce to identify locations, hire talents.

5. Client’s Approval on Storyboard.

6. Shoot.

7. Edit and Share - The first draft.

8. Incorporate suggestions.

9. Final Delivery.

10. Digita Promotions.


The genre of the script was clear - to make it fun, upbeat and relatable for the target audience.


The client was presented with 5 script-options, out of which 3 were locked and 2 were executed.


With the most effective team on board, we executed two scripts for SATSPORT in 1 day.


Camera - ARRI


Timeline to execute the complete project - 22 days for the delivery of 2 Films

The result? It's here for you to see.


Directed by Abhinav Kamal

DOP Bhushan Wani



Produced by Rajat Rawail

Direction Team Ravi Namdev, Dharmendra Bharti, Gauri Kandpal, Prerna Raj, Happy Gupta Script & Screenplay by Abhinav Kamal, Ravi Namdev

Edited by Abhinav Kamal and Atul Parwar

DOP Assistant Krishna

Music by Bann Chakraborty (Bann Orange Street)

Sound Engineer Gajju Bhama

Line Producer: Yogendra Desai

Production Controller: Akshay Narayan

Actors Bharat Bhatia, Ankush Deshmukh, Mukund Bhatt, Nita Panchal, Priyanka Bedi, Bageshri, Sajid Bubere

Light: Surbhi Light

Light Team: Vilas, Abhishek

Camera vendor: Shruti Cine Equipment

Camera Attender: Dhruvraj Tiwari, Amrendra Kumar, Prince Shukla

Art Director: Avinash Khanvilkar / Rakhesh Sutar

Art assistant : Bipin Varma

Makeup & Hair: Amrut

Costume: Shriya Bhide

Dressman: Sagar Rane

Sound: M M sound Seepak

Spot: Krishna Yadav, Kamlesh, Rajesh, Anil, Mama

Food Caterer : Raju caterer

Location: Srivansh Studio, Madh

Post Production Supervisor Atul Pawar

VFX - Pratik

DIT - Manoj Kale

Casting by Gauri Kandpal, Ravi Namdev


It's a https://www.tenmotionarts.com/ presentation #TenMotionArts #AbhinavKamal #SATSPORT


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